Viral marketing is the future of advertising so it’s only fitting that Deus Ex: Human Revolution, a game set in a technologically advanced society, gets its own viral Web site. The Web site, Sarif Industries, is named after a company from the game that specializes in creating futuristic mechanical replacements for human limbs.
While the site is certainly stylish on its own it also includes a hidden computer hacking mini-game that automatically activates after you leave the screen alone for a short amount of time. Completing the game unlocks what appears to be concept art of various “classified” combat augmentations, such as blade arms and invisibility. The site also displays what are presumed to be other in-game augmentations, such as a prosthetic eye that can display a HUD and mechanical legs.
(Source & Image – Big Download)